EXPLAINING ABOUT THE GYARU SUBCULTURE* ໒꒰ྀི ˶• ༝ •˶ ྀི১

The gyaru subculture, which means "gals" in Japanese, is a style of fashion and behavior that emerged in Japan, especially among young women. It is characterized by an aesthetic that defies traditional Japanese norms, including colored hair, tanned (and sometimes artificially tanned) skin, heavy makeup, and flashy clothing. 

Characteristics: 

Fashion: Brightly colored, patterned clothing with cutouts and pieces that emphasize curves. 

Makeup: Heavy makeup, with false eyelashes, eyeliner, colored lipstick, and blush. 

Hair: Colored hair, straight or curly, with elaborate hairstyles and accessories. 

Lifestyle: The gyaru subculture is often associated with a carefree and rebellious spirit that defies social norms. 

Origin:

Emerged in the 1970s, peaked in popularity in the 1990s and early 2000s, and continues to influence Japanese fashion. 

Substyles:

Ganguro:

Ganguro is one of the most well-known substyles, which emphasizes fake tan skin, dark hair, and heavy makeup, with a focus on highlighting the eyes. 

Agejo:

Agejo is a more recent substyle that draws on Korean cultural styles, such as music and clothing. 

Harajuku:

Harajuku is a fashion style and culture that originated in the Harajuku neighborhood of Tokyo, which is known for its clothing stores and costume shops, and which has a wide range of aesthetics, ranging from gyaru to lolita styles. 

Impact:

The gyaru subculture was a reflection of the search for individuality and freedom of expression among young Japanese women. 

 Relevance:

Despite being a particularly strong phenomenon in the 90s and 2000s, gyaru continues to inspire and influence fashion and culture in Japan and around the world.