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Category: Fashion, Style, Shopping

what tf happened to H&M?!

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So I was shopping at the mall today (as I do) and always find myself wandering into H&M with my wallet and a pipedream that they have cute, trendy, and affordable clothes. Because I swear to everything that is good and holy, they DID have cute and trendy clothes at a nice price once upon a time. Now, while the prices haven't changed that much. Recently, every time I go there, I take one lap, and I am so disappointed by the sea of BEIGE BLACK AND WHITE in there. It's a crunchy granola beige mom's dream in there as of late, with nothing but plain and ugly styles in the most boring neutrals alive. I find maybe ONE cute thing that I eventually look at and say, "Eh, it's not cute enough to make a trip to try on," when I feel like I used to head to those dressing rooms with arms full of things. It's so disappointing. I just want old H&M back, please; whatever millennial businesswoman took it over and flooded those racks with various shades of beige and cream. PLEASE let a cunty y2k icon take over and design some things.


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Kenny ✩﹗

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YES FR. even as someone who's so basic with colors, there is like NOTHING outside the black to white spectrum. i luv earthy darktones and cannot find greens. when i do it feels like a mom's camping gear with messed up scrunched sleeves and odd necklines. and if my clothes are going to be all black, they need to have other materials or a monochrome design. where's the ENERGY


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no deadass you get it. Like there is a way to do those colors and make them really cute but there needs to be SOME variety with greens and other shades like you said. Not just black, white, cream, and beige. And you hit the nail on the head with the weird ass sleeves and necklines like what are we doing H&M????? Not a rainbow color in sight

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