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Category: Automotive

The Fifth-Generation Chevy Nova: GM's Other Rebadged Corolla

Brochure for an E80 Chevy Nova.One of the most iconic cars of the '90s, in my opinion, was the Geo/Chevrolet Prizm. It was a badge-engineered Toyota Corolla, following the E90 to E110 generations.

 In turn, one of the GM's muscle cars of the "Muscle Car Era" was the Nova, a compact, more budget-friendly alternative to offerings like the larger & pricier Chevelle & Camaro. It was in the '70s that the Nova saw its true peak in sales, however, but not as a muscle car: for 1976, '77, & '78, the Nova, in four-door form, was the bestselling compact police car in America, at least according to the car's marketing material.

 With the abject failure of the Citation & its X-body siblings, it was in Chevy's interest--and GM's as a whole, for that matter--to produce a new subcompact econobox, alongside the merely compact Cavalier. Rather than developing one in-house (and further suffering the woes of early-formula Dex-Cool on their underbuilt four-cylinders of the time), Chevrolet became interested in Asian automakers: Namely, Toyota & Suzuki. The whole collaboration is a story for another time, but in the E80 Corolla, Chevrolet briefly found what they needed, until the aforementioned Prizm came & took the place of the Crown Shitbox of General Motors, and GM's second attempt to rebadge the Corolla.


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